The Legal market site represented a new direction for LexisNexis, using standards-based code for usability, accessibility and search engine optimization. Visit the site
Extending its recent brand overhaul and Global Home Page launch, LexisNexis required a new Web site for its legal market segment. The new site had to communicate product value propositions and boost sales leads while introducing customers to the “Total Solutions” product framework.
The site development effort required collaboration with programmers, marketing partners and customers. I built the site interface with standards-based XHTML and CSS for current and future compatibility, accessibility and improved search engine optimization.
The final site launched successfully in December 2006 and clearly presents LexisNexis products and services to customers.